New year, new you. That’s the marketing message of every food, fitness, and fashion retailer from December 27th onwards (once they’ve finished convincing you to spend the last month drinking, eating, and wearing sequins to excess). Your timeline is now overflowing...
Trying to get your client mentioned (and linked to) from big sites like the Daily Mail or Telegraph is a challenge, and for the travel niche it’s no different. It can be difficult to know what journalists are looking for, and even more difficult to make your pitch...
It’s an all-too familiar scenario: the mad rush to upload hundreds of new products to your e-commerce site. Once they’re all finally live, even more urgent tasks take over, and adding great product copy isn’t one of them. Almost all good brands know that a product...
I sent an email around the Branded3 office offering to answer questions anyone has about copywriting. I thought I’d maybe get one response asking how to use a comma (a valid question), but instead, I was sent a wide selection of insightful, interesting, and complex...
