Blog

Blog

Supercharging Customer Insight with Edit, Part of Kin + Carta, and Microsoft

By Joel Spence
It’s impossible to build a thriving business without a complete understanding of your customer. In partnership with Microsoft, we hosted…
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Blog

What Matters Now? – Prepare for the bounceback

By Joel Spence
Joel Spence - Chief Growth & Digital Officer There’s no denying that Covid-19 has re-shaped the global economy and caused…
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Blog

Rethinking in a recession

By Polly Waines
The news we all haven’t been waiting for has arrived. The UK is officially in recession for first time in…
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Blog

Making a difference to The Salvation Army’s emergency coronavirus appeal

By Clare Arndell
One of the most gratifying aspects of working with charities is seeing the real and human impact they have. We…
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Blog

Can you afford not to cleanse your data?

By Matthew Cann
  Today there is a story in Decision Marketing highlighting just how important data cleanse is to any business.  The…
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CRM

The multiple dimensions of strategy (for CRM)

By Jonny Harbottle
OK Google, what is strategy.. "A plan of action designed to achieve a long-term or overall aim" As we’re talking…
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Blog

Get cognitive with your customer communications

By Jonny Harbottle
In every scenario, we have the tools and information to reach the best rational decision. But we rarely ever do.…
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Blog

Print doesn’t have to cost the Earth.

By Sarah Burns
  Greta Thunberg said, "I want you to act as if the house is on fire, because it is.” The…
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