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Report: Why the Hospitality Sector Must Focus on Personalisation

Edit are pleased to reveal our latest report, which focuses on the challenges faced by the marketing sector and how…

Transformational CRM

By Joshua Hull

Our work is not about collecting customer data in volume it’s about collecting “good” customer data based on trust, transparency,…

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Join the Dots

By Ben Briggs

Ben Briggs, Edit’s Media Director, discusses the increase in adoption of the QR code, and the impact of their potential…

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Intelligent Data

By Marc Dallimore

Marc Dallimore, Edit's Director of Data Science, explains the role attribution modelling can play in improving marketing campaign performance. How…

By Nic Ryan

Q. Congratulations on your new role at Edit, can you tell us a bit about it? A. As Chief Growth…

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By Phil Osmond

Phil Osmond, Head of Product, shares his thoughts and perspectives on “Build vs. Buy”, weighing up the options available for…

By Nic Ryan

Data is everywhere, and chances are, your company has an abundance of it but you’re likely not utilising it to…

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By Nic Ryan

Edit are pleased to announce that alongside our JLR creative partners Spark44, we have once again been recognised for our…

By Nic Ryan

It’s an exciting time here at Edit and our sister company Join the Dots, as we can now announce the…

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By Nic Ryan

The metaverse is coming and it’s up to marketers to bring its value to hospitality venues everywhere. With some of…