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Innovation or bust: Why financial services must embrace customer-driven data challenges

In the last decade, the financial services industry has been transformed by a combination of historically low interest rates, new…

Intelligent Data

By Danielle Barge

Meet a couple of the clever people behind our intelligent data pillar – our team at the helm of turning…

By Danielle Barge

Despite the pandemic seeing many companies cutting down their marketing spend, our Connected Acquisition pillar is attracting new business with…

Transformational CRM

By Holly Payet

In customer experience circles, there’s an approach that often gets talked about as a way to enhance the relationship between…

By Danielle Barge

After a tough year in lockdown, we've done two things to lift spirits across Edit. One was to launch our…

By Sam Wolf

Customer Data Platforms (CDP) are growing faster than almost any other marketing technology. In simple terms, a CDP is a…

By Sam Wolf

Homemover data is one of the most significant opportunities for brands to win new customers right now. Research suggests that…

By Danielle Barge

Our goal is to turn data into profit through our three pillars – intelligent data, connected acquisition, and transformational CRM…

By Danielle Barge

In our latest report, ‘Our retail future: A data-driven landscape on and offline’ we examine the role that a data-driven…

By Danielle Barge

Shoppers are taking a very different approach to Christmas in 2020, with the Covid-19 pandemic and its restrictions still hanging…