As an SEO your tool kit is everything. It’s impossible to get your job done properly without having access to the right tools. We've even made some of our own Chrome and Firefox browser extensions allowing you to use search operators quickly. Typically you may require...
SEO posts
PR is replacing link building – this is why
Links are not dead. Links are still an integral part of the algorithm. But building links is no longer part of the job description for an SEO. For us, link building was in its death throes at the end of 2013. Since then we’ve been shortlisted for UK Search Awards and...
Should you still be paying for links?
Throughout my career in SEO I have pretty much tried everything, from article spinning and press release syndication to forum profiles and link wheels - remember those? Before 2011, paid links were run of the mill for any business in a competitive industry that...
What Google’s acquisition of Agawi means for SEO
It was recently announced that Google had confirmed their acquisition of technology start-up firm Agawi. Here’s what they said in their confirmation to TechCrunch a few weeks ago: “The Agawi team has joined Google. We aren’t sharing other details,” a spokesperson...