WordPress is the content management system (CMS) of choice for approximately 18.9% of websites across the web. This means that there are around 74,652,825 sites, including our own that use it. When you consider that 70% of sites in the world don’t use any CMS at all,...
SEO posts
YouTube wasn’t ‘Mobile Friendly’ – now it’s ‘Slow to Load’
Google is testing ‘Slow to Load’ labels in search results on mobile. Unsurprisingly – because it’s a video site – YouTube is considered ‘Slow to Load’. Image via Search Engine Land. Site speed is a ranking factor and has been for a number of years, but it’s likely to...
Country-specific rank checking and the Google web server redirect &gl &gws_rd
Checking rankings is part of the puzzle when it comes to measuring your organic performance. Whilst there are many factors that may affect ranking performance, localisation, cookies, signed into Google etc., we won’t go into the specifics here. Either way, you still...
Why Domain Authority doesn’t work for link acquisition
The idea that links from websites with higher domain authority being significantly more valuable is fundamentally flawed. To understand why we think that, let’s take a look at Moz’s explanation of Domain Authority: ‘Domain Authority represents Moz’s best prediction...