We know, we know. When it comes to talking about the benefits of data-driven marketing, we’re a bit of a broken record.
But it’s true: data is the lifeblood of businesses today, and companies that use data-driven approaches perform significantly better than those that don’t.
We know we bang on about the importance of data a lot (sorry). But it’s true – in today’s world, data underpins absolutely everything we do.
Yep, data is everywhere. In fact, we’d go as far to say that most businesses today are drowning in data.
Phil Osmond, Head of Product, shares his thoughts and perspectives on “Build vs. Buy”, weighing up the options available for our clients. I started my career in the days when virtually every webpage, database, or software solution was built from scratch. In the late...
Data is everywhere, and chances are, your company has an abundance of it but you’re likely not utilising it to maximise it’s potential. One of the biggest mistakes a business can make is failing to put data at the heart of what they do. Your data is the key to...
Edit are pleased to announce that alongside our JLR creative partners Spark44, we have once again been recognised for our work for Jaguar Land Rover, this time at the Campaign Tech awards. These awards follow an amazing succession of wins for Edit since...
It’s an exciting time here at Edit and our sister company Join the Dots, as we can now announce the launch of Signal, our bespoke digital direct mail solution that allows potential customers to signal their interest in your brand with the touch of a button. Our...
The metaverse is coming and it’s up to marketers to bring its value to hospitality venues everywhere. With some of the biggest finance players already taking notice, the metaverse cannot be considered a concept anymore – it’s an emerging tech platform with massive...
Hospitality has taken the full force of the pandemic’s impact over the past few years. With restaurants, venues, and accommodation reeling from the closures imposed on them, they’ve relied on recurring revenue to adapt. Pret-A-Manger’s coffee subscription being a...
Edit are pleased to announce that the business has achieved B Corp certification, joining the ranks of a select few businesses to achieve the certification in the UK. Certified B Corporations are business that have completed a rigorous screening process to ensure that...
It brings us great pleasure to announce that Edit has achieved B-Corp status as of the 16th of February 2022. Edit continues its drive to be a force for good, a business that cares for people and planet, not just profit. To explain why this is such a momentous...