adwordsR: How to get Adwords API data using R

R has many uses, a particular highlight being its simple integration with various APIs, such as the Google Analytics API. These simple API integrations usually rely on packages, and integration into the Google Adwords API is no different. We have built our own R...

Old AdWords vs New AdWords: A review

With the multitude of the features released recently for the new AdWords interface, we thought it would be useful to review some of its functionalities compared to the old one and recap the novelties. The ‘Overview’ tab The new AdWords is set to ease the visualisation...