Social media in the travel sector

According to recent research carried out by Statista, 21% of consumers are inspired to book a holiday after reviewing their friends’ social media channels. (Source) Whether it’s customer service, pushing new deals or simply telling a story, social media is now...

Why Wetherspoon closed their social media accounts

17% of posts about J D Wetherspoon are negative – that will increase now they’re off social “In a world of social media, J D Wetherspoon has decided to close down all Facebook, Twitter, Instagram and other social accounts for individual pubs and head office” Source...