When we moved into our new office in the heart of Leeds, we knew we needed to partner with a design company who could give us the bold new space we wanted whilst considering how that space affects our culture and day-to-day working. Enter Team designtonic, who nailed...
Design Posts
Making the most of mobile design
With Google now indexing the mobile version of your website first, your business should begin to pay closer attention to mobile user experience. This isn’t to say the desktop version of your website won’t be indexed, but if Google fail to see a mobile experience then...
How design can manipulate users
Although a designer’s job is to help users achieve their goals, while helping businesses achieve their KPIs, do all designers treat their users with dignity and respect? Users are manipulated by design very frequently, but how is this achieved and how does it create a...
How financial brands are breaking down creative barriers
Financial brands have always struggled when it comes to creative change, as they’re constantly surrounded by legal and compliance parameters that allow little movability. Understandably, not many brands are willing to risk straying from the status quo. But could this...
How to overcome designer’s block
Designer’s block can be caused in numerous ways: sometimes we become locked into a way of approaching a project and struggle to think of new solutions, sometimes the stress of too much work stifles creativity, or sometimes we’re working in a routine that’s not suited...
After Effects animation: How to squash and stretch
Thanks to YouTube and Google, learning new skills and getting to grips with software is fairly easy and better still, free. I would know. Like many designers before me, I hold my hands up to blagging my way into the trade via online tutorials. Having since moved into...
Design – It’s more than just ‘colouring in’!
There are many different kinds of designers in the digital industry, from product designers to user experience designers. Each plays an important role in developing a brand’s identity and helping a business to grow. Today, let’s take a look at how a creative designer...
Best practice tips for increased form conversion
Nobody enjoys filling out forms – according to Baymard Institute, shopping cart abandonment rates are over 69%. So why do we come across so many that are still such an onerous task? With an abundance of tools that allow you to truly understand your users, combined...
“ghif” or “jif”? How using a gif will maximise engagement
Whether you pronounce it “ghif” or “jif”, a gif is an image format that supports lossless imagery. GIF means Graphic Interchange Format, and this format allows both still and animated images, thus making it perfect for short clips of your favourite movie or cat video,...
The beginner’s guide to creating a better user experience
After an insightful few days at the Future of Web Design Conference in London earlier this year, I learned two things: Everyone has their own ideas on how to evolve the digital industry Nobody really knows who is right Electric debates overwhelmed the conference hall,...