If you spend a lot of your day in Google Search Console, at the beginning of the year you may have noticed a little something pop up under the “Search Appearance” drop down – a tab called ‘Accelerated Mobile Pages’. Accelerated Mobile Pages, or AMP, is an open source...
Google's Gary Illyes has confirmed that Penguin is now part of Google's core algorithm in a post on the Official Google Webmaster Central blog. This is the first time Google has updated the algorithm since Penguin 3.0 in October 2014. The algorithm is "now more...
There’s been a lot of chat around version 2.0 of the hypertext transfer protocol (HTTP). So to help those who want to identify what HTTP version their website is served on, I have listed three free tools to test your site. Be aware that one of the requirements of...
What is app store optimisation? App store optimisation (ASO) is a process any business with a mobile app can follow to improve its app's visibility in the App Store and Google Play. The basics of ASO are straightforward: identify how potential users are browsing the...
