With Google now indexing the mobile version of your website first, your business should begin to pay closer attention to mobile user experience. This isn’t to say the desktop version of your website won’t be indexed, but if Google fail to see a mobile experience then...
In SEO, we don’t talk much about Bing*, instead, we spend a lot of time worrying about Google and making sure we’re optimising our websites for their algorithms. At Edit, we tend to focus our efforts on Google rather than Bing for 2 reasons: Google dominates the...
In the world of AI everything is changing and becoming more of a challenge and bias is becoming more of an issue. Just how do we ensure that we understand what the AI is doing and understand where bias may be being introduced? With AI becoming a more commonplace part...
What do these four things have in common? Respiration Wasps A risk assessment Life Well according to google they are all things that people want to know the purpose of. And just like those things, it is often thought that a purpose is how to best drive your brand...
