In our latest report, ‘Our retail future: A data-driven landscape on and offline’ we examine the role that a data-driven marketing strategy, supported by a customer data platform can play in helping your retail business survive and thrive in 2021 and beyond. Digital...
Napoleon famously didn’t see the British as a threat because, in his words, we are “nation of shopkeepers.” And it’s safe to say that we do love shopping. So why are big brands like Toys-R-Us, Maplin, BHS, and New Look being forced to close stores? The media seems to...
