The Edit Blog

Watch: Using Data to Increase Student Participation in Higher Education

ARTICLE BY Nic Ryan
READ TIME: < 1 min
30th November 2021

On Tuesday the 23rd of November, Edit’s Strategic Consulting Director, Alex Holt, was joined by Jo Burgess, Digital Transformation Manager of Staffordshire University, to present during a daylong event; Developing Higher Education Marketing and Communications 2021, hosted by the Institute of Government & Public Policy.

Alex and Jo presented how Edit used data and MarTech to support Staffordshire University’s student retention goals in our talk, “Using Data to Increase Student Participation in Higher Education.”

Watch this webinar to learn about:

• The policy initiatives which Staffordshire University aim to address as part of their Digital 2030 strategy
• How MarTech can support University’s policy initiatives including student retention goals
• Overcoming the challenges Universities face in successfully implanting new marketing technology

If you have a marketing data, or technology challenge, we’d love to hear from you. Please reach out to us using the contact information below.