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The Move to Electric

17 Apr 2020

Shortly before Covid-19 took over the news, a piece of news caught our eye. The government’s planned ban on diesel and car sales has been brought forward from 2040 to 2035. That gives car makers 15 years to transform an industry. 15 years to prepare British consumers...

Connecting with people at home

17 Apr 2020

The situation we are all currently in due to the COVID-19 pandemic is daunting and filled with uncertainty, however there is one thing that we can guarantee – there are a lot more people at home right now. As well as the usual retired, over 60s demographic who are...

5 of the best marketing campaigns in the face of COVID-19

16 Apr 2020

It’s true that the COVID-19 pandemic has plummeted the economy into serious uncertainty. But, far more importantly, it’s also a frightening and dangerous time for the lifeblood of the economy: customers – everyday people. At a time when it’s harder for people to buy,...

What Goes Around

16 Apr 2020

The current COVID-19 situation has forced individuals and businesses around the globe, consciously or not, to review how they keep relationships alive while the economy falters. Rather than simply focus on a traditional market based transaction – goods and services in...

Cutting back on emails? Don’t jeopardise your IP address

9 Apr 2020

The weather might be warming up but your IP address isn’t. You need to keep it warm! During these unique times, many businesses are scaling back their email communications. Many email communications are focussed on selling products, driving footfall, or both, which...