Edit has been appointed by Burgess Yachts to support the implementation of a major marketing technology programme for the business, concentrated on enhancing the usage of customer data. With a heritage spanning close to 50 years, Burgess Yachts was founded in 1975 by...
There’s a great post from Whitehat SEO. It outlines the many benefits of working with an agency and how to go about selecting one. What it doesn’t include, however, are tips on how to avoid the challenges we sometimes see clients face after the appointment stage. You...
Client services is more than just the day-to-day running of client accounts. A key skill that is essential for being a great account manager is being able to strategically direct your clients to ongoing success. Understanding how internal and external factors can...
I’m going to start this post off with a bit of a knowledge bomb… here goes! Being a Project Manager can be tough. There, I said it. Obviously, that’s not to say other people’s jobs aren’t difficult (it’s not like we’re performing brain surgery here), but our roles can...
