Despite the pandemic seeing many companies cutting down their marketing spend, our Connected Acquisition pillar is attracting new business with data-led print marketing and consultancy. Since August 2020, we’ve landed contracts with 19 brands and counting. New...
Media posts
Homemover data: Targeting purchase-ready consumers
Homemover data is one of the most significant opportunities for brands to win new customers right now. Research suggests that the value homemovers present to the economy is in excess of £10 billion a year, over and above house prices. The reasons people choose to move...
Sarah Burns becomes Deputy Chair of the DMA Print Council
Our Head of Media Solutions, Sarah Burns, is taking up the helm of Deputy Chair of the DMA Print Council. The leading intelligence body for printed marketing in the UK. She takes over the position from Ben Briggs, our Media Director, who spoke supportively of this new...
Why you need data-led print marketing this winter
With more people working from home again, now is the perfect time to generate excellent ROI on print marketing campaigns. New audiences are interacting with and engaging with media such as direct mail, door drop and partially addressed mail as they spend more time in...