Hospitality has taken the full force of the pandemic’s impact over the past few years. With restaurants, venues, and accommodation reeling from the closures imposed on them, they’ve relied on recurring revenue to adapt. Pret-A-Manger’s coffee subscription being a...
What we think
Report: Why the Hospitality Sector Must Focus on Personalisation
Edit are pleased to reveal our latest report, which focuses on the challenges faced by the marketing sector and how a data-lead approach which focuses on personalisation can help solve them. The Price of Admission: Why the hospitality sector must focus on...
On the Road & Online – Customer Journeys & Connected Cars
Connected vehicles and smart devices are now part of our everyday lives, and with that comes the generation of large amounts of personal data of significant value to first-party collectors and third parties. In our latest blog, Edit’s Executive Director for...
Edit and Spark44 Drive to Success
Edit are pleased to announce that yesterday we were awarded the Best Use of Data at the Automotive Marketing & Communications Awards, for our work alongside Spark 44 for Jaguar Land Rover. Up against strong competition which included campaigns from agencies...