We’re proud to announce Microsoft has awarded us a Gold in Data Platform competency. For over 20 years, Edit has been using Microsoft technology to underpin many of the solutions we’ve implemented for our clients. This could mean using their database and integration...
What we think
Measuring real campaign value with Power BI and causal impact analysis
You only know how well your campaign is working if you can ask the data to prove its impact. For when a typical control sale method doesn’t work, we’ve developed a way to measure the real-world success of your campaigns using causal impact analysis combined with...
Sarah Burns becomes Deputy Chair of the DMA Print Council
Our Head of Media Solutions, Sarah Burns, is taking up the helm of Deputy Chair of the DMA Print Council. The leading intelligence body for printed marketing in the UK. She takes over the position from Ben Briggs, our Media Director, who spoke supportively of this new...
Rethinking in a recession: Self-care
For a little while, self-care has been having a moment. Google searches are soaring, the #selfcare Instagram hashtag exceeds 35 million posts and over 100,000 products on Amazon have attached themselves to the trend. All told, taking care of your mental health has...