Connected vehicles and smart devices are now part of our everyday lives, and with that comes the generation of large amounts of personal data of significant value to first-party collectors and third parties. In our latest blog, Edit’s Executive Director for...
Our work is not about collecting customer data in volume – it’s about collecting good quality customer data based on trust, transparency and value. The Wall Street Journal recently ran a story with the bold headline: “Big Tech Privacy Moves Spur Companies to...
The pandemic made us more reliant than ever before on digital transactions and interactions, we have turned to digital for our social needs and for workplace solutions, and where in person we would once spend our money, we have seen a huge increase in online commerce....
There has been a shift in customers' expectations for a more personalised, and thoughtful approach from brands to their interactions with them. Have you ever received an email asking for a review of a product which you had returned due to a fault days before? Or how...
