In pharma, ‘digital’ is no longer merely a channel for tactical execution. It is at the core of both commercial and business planning. Clinicians, healthcare professionals and administrators are engaging with both ‘digital’ and ‘tech’ as part of their day-to-day. Not...
Digital Marketing posts
The Direct Mail Code of Practice: What you need to know
We’ve waited with bated breath but it’s finally here - the direct marketing industry is getting its first code of practice. The change comes after the Information Commissioner’s Office (ICO) publication of a draft of the new direct marketing code of practice, which...
A Retrospective: Google’s transformation from BackRub to Quantum Supremacy.
Discover the crucial milestones of Google’s 22 years in Search Engine history, with Edit’s interactive tool showing the "Evolution of Google". Understand how Google helped create the digital world as we know it and enabled millions of companies to develop and grow...
MAD Fest Roundup
Last week Edit exhibited at MAD//Fest which promised to be full of exciting brands and inspiring speakers, delivering insightful and innovative content around the most relevant topics and it sure didn’t disappoint. Hosted in The Truman Brewery, it made for an informal...