Phil Osmond, Head of Product, shares his thoughts and perspectives on “Build vs. Buy”, weighing up the options available for our clients. I started my career in the days when virtually every webpage, database, or software solution was built from scratch. In the late...
Technology Posts
Introducing Signal: Digital direct mail with sector leading results
It’s an exciting time here at Edit and our sister company Join the Dots, as we can now announce the launch of Signal, our bespoke digital direct mail solution that allows potential customers to signal their interest in your brand with the touch of a button. Our...
Report: Why the Hospitality Sector Must Focus on Personalisation
Edit are pleased to reveal our latest report, which focuses on the challenges faced by the marketing sector and how a data-lead approach which focuses on personalisation can help solve them. The Price of Admission: Why the hospitality sector must focus on...
Understanding What Data Can Do for Our Clients
What makes a brilliant and successful Editor? (And by "Editor", we are, of course, referring to our staff here at Edit by their affectionately given nickname). Data underpins everything we do as a business. We believe it's vital for every Editor, - regardless of...
Power BI – June 2021 Release Updates
Rob Palmer, Edit’s Head of BI, discusses new features of Power BI that have been recently released, how preview features could be used once released, and explains what these updates mean for marketeers. General Availability Alongside a host of updated connectors...
QR Codes Are Here to Stay: Build Direct Connections with Your Customers
Ben Briggs, Edit’s Media Director, discusses the increase in adoption of the QR code, and the impact of their potential for future marketing for our clients. The requirement to scan a QR codes using the NHS Track and Trace app to enter pubs, bars, restaurants etc. has...
Edit plot a course with Burgess Yachts
Edit has been appointed by Burgess Yachts to support the implementation of a major marketing technology programme for the business, concentrated on enhancing the usage of customer data. With a heritage spanning close to 50 years, Burgess Yachts was founded in 1975 by...
Watch: Delivering elevated customer experiences
At Microsoft's Business Application Summit (MBAS) last week, our Technical Director, Theo Costley-White spoke with MBAS host Natahri Felton about what it takes to elevate customer experiences in the age of the always-on consumer. In this enlightening session,...
Edit begins fresh Dynamics 365 Marketing journey with Microsoft
Edit has joined Microsoft as an official agency launch partner for the new Customer Journey Orchestration (CJO) capabilities, which are now available for the Microsoft Dynamics 365 Marketing platform. The partnership will help clients transform and expand their...
Edit under the hood: Delivery Manager Abbie Hooper
Q. Tell us a bit about your role at Edit A. I work as a Delivery Manager; put simply, my role is to manage projects with the aim being to complete client and internal projects on budget and on time. I am often one of the bridging points between the client and account...