Edit has been appointed by Burgess Yachts to support the implementation of a major marketing technology programme for the business, concentrated on enhancing the usage of customer data. With a heritage spanning close to 50 years, Burgess Yachts was founded in 1975 by Nigel Burgess, a renowned solo ocean racer, and is today ranked as […]
What we think
Are offline campaigns effective at driving online action?
Sarah Burns, Edit’s Head of Media Solutions examines the role print campaigns can play in generating online revenue for brands and non-profits. Are offline campaigns effective at driving online action? With the accuracy of last-click attribution for digital campaigns still being challenged, it doesn’t come as a surprise to us when we hear brands questioning the […]
Watch: Delivering elevated customer experiences
At Microsoft’s Business Application Summit (MBAS) last week, our Technical Director, Theo Costley-White spoke with MBAS host Natahri Felton about what it takes to elevate customer experiences in the age of the always-on consumer. In this enlightening session, they discuss subjects including the changing nature of consumer expectations, how Edit sees the future of […]
Edit begins fresh Dynamics 365 Marketing journey with Microsoft
Edit has joined Microsoft as an official agency launch partner for the new Customer Journey Orchestration (CJO) capabilities, which are now available for the Microsoft Dynamics 365 Marketing platform. The partnership will help clients transform and expand their customer experiences, while Microsoft’s existing product will improve through Edit Kin + Carta’s expertise. Additionally, Edit Kin […]
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